Search Engine Optimization

Proven Internet Marketing Strategies of 2023

Advertising has never been more ubiquitous; it's in your social media feeds, on billboards, on the side of trucks, televisions, computers, tablets, and cellphones; everywhere you look, ads are vying for attention. Deciding how to allocate your advertising budget requires knowledge gained through research, experience, and foresight. Today, I'll try to help you make sense [...]

2023-09-19T15:11:28-05:00Front Page News, Internet Marketing, Pay-Per-Click, Search Engine Optimization, Website Promotion|Comments Off on Proven Internet Marketing Strategies of 2023

Feed the Google Beast – A Guide to Google Search Engine Optimization & Marketing

The Google Beast devours content and requires continuous feeding to maintain its place as king of the Internet jungle. Google is without question a beast shredding the competition with its razor sharp teeth, stealthy prowess and powerful bite. A king among beasts! Google currently holds a staggering 88.92% of the U.S. search engine market share. [...]

Google Bot Evolution

Google never, ever does something for no reason. Sometimes it’s just a matter of waiting patiently to figure out what that reason is. In May, Google created a fetch and render tool in Google Webmaster Tools that was built to render web pages properly for GoogleBot. At the time, it was unclear why the company [...]

Website Management – It’s not do-it-yourself if you’re not doing it!

Do It Yourself Website Management Anyone who runs their own business knows how hard it is to keep up with a myriad of day to day tasks that go along with business ownership.  When you’re juggling the responsibilities of being CEO, CMO and HR, chances are, your Internet presence is suffering.  Websites are no longer [...]

2021-08-27T13:26:03-05:00do-it-yourself, Front Page News, Google, Search Engine Optimization, social media management, social media marketing, Website Maintenance, Website management, Website Promotion, Website Repair|Comments Off on Website Management – It’s not do-it-yourself if you’re not doing it!

Google Page Layout Algorithm

Google recently launched algorithmic change that looks at the layout of a webpage and the amount of content above the fold. Above the fold is a term used to describe content that is visible when a webpage first loads. Aimed at providing better search experience by providing Google users with high quality search results and [...]

2024-03-21T14:20:10-05:00Google, Search Engine Optimization, Web Services|Comments Off on Google Page Layout Algorithm

The Cost of Some Internet Marketing SEO Techniques

One common website repair request we receive at Internet Market Consulting involves repairing website design errors and penalties caused by "Black Hat" Internet Marketing SEO Search Engine Marketing companies.  If you are new to the world of SEO and SEM you may not know all of the actual subtleties involved but in all reality, if [...]

2017-04-30T16:55:37-05:00Google, Internet Marketing, Search Engine Marketing, Search Engine Optimization, SEO, Website Promotion, Yahoo|Comments Off on The Cost of Some Internet Marketing SEO Techniques

Prosper While Others Fail – Small Business Advertising

I always advise my small business clients starting new businesses to be conservative and have reasonable expectations about the income potential their small business. Traditionally, brick and mortar stores will not pull a profit for at least two years from opening. During difficult economic times, I recommend giving a business five years before expecting to [...]

2017-04-30T16:55:37-05:00Internet Advertising, Search Engine Marketing, Search Engine Optimization, SEO, Small business advertising, social media marketing, Website Promotion|Comments Off on Prosper While Others Fail – Small Business Advertising
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